Job Detail

Job Description

Required for immediate hiring of a Digital Marketing/PPC Executive for business developments and to oversee the company's established online sales.

1. Must have working experience on Amazon Ads, Google, and other ad networks, Setup and manage Ad campaigns using Amazon PPC with the highest efficiency Optimize & rank listings organically using Ad campaigns for great visibility & higher conversion.

2. Highly experienced in Amazon SEO and PPC, Keyword Researching, Managing ACOS, Keywords Targeting and Bidding, Budget Optimization, and Campaign Optimization.

3. Product Listing Optimization: Knows how to search for keywords using different tools. And then use the relevant keywords and create product listing content.

4. Should be able to create, manage, and maintain our Amazon Brand store and can also assess competitive product, pricing, and promotion strategies; identify new product and category niches.

5. Manage, review, and perform daily optimizations in Amazon Ad campaigns.

6. Develop & execute strategies for campaign structuring, targeting, and other aspects of ads.

7. Generate Daily, weekly, and monthly ad performance report for all major metrics

8. Keep up to date with SEO and Pay Per Click (PPC) developments.

9. Recommending landing page changes and other inputs based on analytics.

10. Experience with using Google analytics for in-depth analysis of account performance.

Desired Candidate Profile

• Proven PPC skills in Amazon must, optimization techniques, and bid management.
• Basic knowledge of SEO, Social media & working with ad networks.
• Google Certification is a plus.
• Proficiency in MS-Excel. Advanced Excel operations and functions like Filters, Sorting, & Pivot tables, etc for MIS reports Good level of Microsoft Excel knowledge
• Excellent communication skills with both internal and external teams
• Bachelor's/Master's Degree - Marketing or Advertising concentration a plus.

Skills Required