Job Detail

Job Description

• Managing marketing and business development activities entailing mapping of new market. Exploring global solar markets and strategizing company penetration on untouched territories.
• Manage various marketing campaigns that range from content marketing to targeted outbound programs inclusive of email marketing, branding communication and lead generation campaigns.
• Optimizing web content, planning and implementing digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising, Promotional activities, Organizing events and exhibitions.
• Executing and managing content calendar for all marketing channels. Conducting B2B market research activities and interpreting all data for developing marketing strategies.
• Responsible for driving the sales, developing the business relationships, establishing and maintaining both sales and business development strategies. Identifying and approaching targeted companies and generate business opportunities.
• Managing customer relationship management systems (CRM). Experience in Zoho or any similar CRM platform will be an added advantage.
• Coordinating internal marketing and an organization s culture. Sales support activities such as cold calling, support preparing proposals, brochures and marketing collaterals.
• Exploring global solar markets and strategizing company penetration on untouched territories for lead generation
• Handling end to end customer feedback management and conducting regular feedback campaign with existing clients.
• Actively identify, arrange and manage branding campaigns such as exhibitions, trade shows, conferences, etc. Co-ordination with media and public relations, Conduct regular feedback campaign with existing clients.
• Should have experience in domestic and international market preferably from renewable / solar energy sector.
• Should actively participate in ISO and IMS compliances.
• Hands-on experience on coral draw/ InDesign software will be an added advantage.

Candidate Specification:

• Excellent verbal and written communication skills in English.
• Enthusiastic and dynamic individual with strong interpersonal skills with ability to work individually and within a team.
• Strong attention to detailing with creativity and writing skills.
• Good organization and planning skills.
• Commercial awareness.
• Numerical skills.
• IT skills.

Desirable criteria:

• Hands on experience of marketing in engineering consulting/ services industry.

Skills Required